Video in 2017? Vertical, just like on your smartphone!
CORRIERE DELLA SERA INNOVAZIONE – Userfarm is a world leader in Vertical Video. Major brands are embracing this new trend with Nespresso Talent, the first to truly believe in its potential!
read more: goo.gl/3gILwz
EUROBEST 2016 – VERTICAL REVOLUTION: NESPRESSO AND USERFARM ON STAGE TO PRESENT A UNIQUE CASE STUDY
VERTICAL REVOLUTION: NESPRESSO AND USERFARM ON STAGE DURING THE INTERNATIONAL EVENT OF CREATIVITY TO PRESENT A UNIQUE CASE STUDY: NESPRESSO TALENTS 2016, A UNIQUE VERTICAL VIDEO CONTEST THAT REVOLUTIONISED THE VERTICAL FORMAT AND VIDEO CROWDSOURCING.
1,660 filmmaker involved from 40 countries, 384 short films, 20 films shortlisted, 3 selected videos premiered at the Cannes Film Festival 2016. These are some of the results from the partnership between Nespresso and Userfarm, the global video crowdsourcing platform (https://www.userfarm.com/en), which will be presented in Rome during Eurobest, the European Festival of Creativity. On stage will be Frederik Pénot – CEO of Userfarm, Yvonne Iwaniuk – Head of Corporate Communications & Public Relations Nestlé Nespresso SA, and Francisco Najera, talented filmmaker who created one of the 3 videos showcased at Cannes.
Rome, 30 November 2016 – Nespresso and Userfarm will be on stage at the European Festival of Creativity which wi
Userfarm supports the ambitions of good causes and charitable institutions including LGBT equality, breast cancer awareness, Parkinson’s disease research, the Red Cross and UNICEF. Video produced by our global crowd of filmmakers enables good causes to reach their audiences and increase donations via emotional video with high viral potential.
November 21st, 2016 – Organizations in the charity sector are increasingly behaving like brands. Good causes and NGOs are developing promotional strategies to build their brands, engage their public and boost fundraising. To achieve this, NGOs are looking for partners with fresh communication strategies. Userfarm has collaborated with some leading causes to create effective and engaging video content.
Userfarm & LGBT
To combat stereotypes, the LGBT community launched a crowdsourced video contest with Userfarm. The objective of this video production project was to convey a message of openness, hope and equality to LGBT communities